Digital ads to create more LOOtizens in the Only Metaverse you need to join! Out of This World NFT Experience.
Supplement Rocky’s current marketing efforts, which was heavy on traditional tactics with billboards, and implement a new digital marketing strategy that would prove to be cost-effective through data tracking and reporting.
With a larger than life presence and a successful community reputation, Lootverse needed high-quality video content that would encourage potential Lootizens to join their Metaverse.
Rocky Haire’s mission is to help those within his community. We crafted clear, powerful ad copy to accompany the brand videos in social media ad campaigns. Plus, we helped design a chat bot flow that helped possible clients get their most frequently asked questions answered faster.
After meeting with our client and discussing demographics, we had a clear picture and understanding of Rocky’s ideal injury law client. We used this information to build precise Facebook audiences for our ads, pursuing individuals using geo-targeting methods to zero in on certain zip codes in the DFW community.
Because Rocky’s main goal was to bring in as many leads as possible, we decided to split test and optimize our lead generation campaigns in order to deliver the best results. While other agencies A/B test their campaigns, we prefer to A – Z ours! We created a variety of messaging with various headlines and sub headlines for testing. After analyzing the results, we’d optimize and share our results with the client.
After tracking the data on our social media campaigns that promoted the brand video, we retargeted video viewers who watched 50%, 75%, or 100% of the brand awareness video. As a digital marketing agency, we knew that the more people saw multiple ads featuring Rocky, the more likely they were to choose his services.
The best part about this is that the results above are not uncommon! In fact, our team of specialized marketers is able to deliver results like these time and time again because of our unique (and top secret) methodology.
Contact us today and find out how we can take your business to the next level with our winning digital marketing formula.
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